f.a.q.

Digital Makeover
Who can apply?

The #BackingBusines initiative is open to all businesses in Munster across all sectors – from sole traders to small firms to large companies.

You don’t need to have a website or an existing online store to apply.

However, your business must be based in Munster (ie. in either Cork, Clare, Kerry, Limerick, Tipperary or Waterford).

What are the judges looking for?
  • The judges are looking for businesses of any size in Munster that have really good ideas to bring their businesses online, to enhance their existing online model or to scale an existing successful model.
  • The judges are looking to find the next generation of business leaders with the tenacity and vision to think big and take the world by storm.
  • They are looking at scalability – does the proposed business model have the capability to grow and if so, will it be able to accommodate that growth?
  • Innovation is another key area that the judges will assess. Does the business model incorporate new and/ or creative ways to repurpose its service / product online? Does it offer a unique value proposition?
  • Storytelling is an important part of the journey, so the judges are looking for businesses to harness the power of digital storytelling to connect with their customer and community.
What can my business win?

Five lucky businesses in Munster will win a digital transformation package and media exposure, which includes:

• One year of free Fibre Business Broadband with Virgin Media Business

• An online Shopify Store built by Milk Bottle Labs

• Media exposure and PR opportunities

• Business development support and full membership of Digital Business Ireland’s extensive network.

• Mentoring and training in digital marketing from the Local Enterprise Offices

The overall initiative is supported with programme funding from permanent tsb

How can I apply & what is the closing date?

Applying for the competition is easy and there are no entry fees.

To apply, just complete the official on-line entry form by clicking here.

The deadline to submit your online application is Tuesday, May 18th 2021

The winners will be announced at the end of May and you’ll find the competition terms and conditions here.

this initiative is proudly supported by

#BackingBusiness