Digital Business and Codec – a winning partnership

Ireland’s dedicated eBusiness representative body, Digital Business Ireland, has today announced that it has joined forces with Codec the full-stack IT Solutions consultancy firm to mutually explore and benefit from the emerging digital transformation opportunities. 

Both firms have, at the core of their beliefs, a strong commitment to clients and the determination to bring about continuous innovation through a strategic approach to prepare businesses for the digital transformation. Customer experience and behaviour is changing, and businesses require access to the latest digital innovations and application platforms to respond successfully. Digital transformation also requires the right performance management and response to the integration of digital technology into all areas of a business, fundamentally changing how it operates and delivers value to customers. Today’s announcement brings together Digital Business Ireland and Codec who are joining forces to assist businesses in creating an enterprise digital transformation strategy that will be critical to their future growth. 

Apart from taking this proactive and ongoing approach with key strategic partners, Digital Business Ireland is also playing a key role in setting the national agenda on digital transformation. 

Commenting on the partnership, Lorraine Higgins, Chief Executive of Digital Business Ireland said: “Codec is a natural fit with Digital Business Ireland as we both seek out new opportunities as businesses transition more and more to the digital space. Codec is an award-winning Microsoft ‘full platform’ partner in Ireland. With 35+ years of IT services consultancy experience, they utilise Microsoft technology to solve complex business challenges and to deliver business value to customers.  A partnership with Codec makes perfect sense to us on a number of levels.” 

Ms. Higgins added: “Successful partnerships with innovative technology specialists such as Codec are key in helping to create new digital processes for business. Re-inventing a business model represents a significant challenge and it is important for businesses to have the right partners on board for success.” 

Ronan Stafford, CEO at Codec said: “As a company specialising in digital transformation and cloud-based technology, our experts develop and implement business solutions that help reduce costs, drive collaboration and increase productivity in the modern workplace. We are excited to partner with Digital Business Ireland (DBI), the voice of the Irish digital commerce sector, and jointly our goal is to help businesses to innovate and thrive and achieve their digital transformation ambitions.” 

About Digital Business Ireland 

Digital Business Ireland (DBI) is the representative body for the Irish digital commerce sector. With over 3,400 businesses in its community it continues to grow its membership footprint across a wide range of online and digital businesses to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business, and property. DBI provides a range of services to its membership to include training and events, networking opportunities, general advisory, insights, advocacy, and public policy influence all of which facilitates digital businesses growth, and achievement of goals. 

About Codec 

Codec is an award-winning Microsoft ‘full platform’ partner in Ireland. With 35+ years of IT services consultancy experience, they utilise Microsoft technology to solve complex business challenges and to deliver business value to our customers.  Irish owned business, employing more than 240 staff with offices in Dublin, Galway, Belfast, London, Cologne, Germany; and Sulwaki, Poland. 

DBI & IEDR launch new report on reigniting the economy post-Covid-19

Irish SMEs win out against international retailers in online shopping battle as Covid-19 restrictions discourage three-quarters of consumers from purchasing in-store — new report

  • IE Domain Registry report shows Irish consumers in solidarity with SMEs: 67% of those who have done their online shopping with Irish businesses did so out of a desire to help them through the crisis
  • However, swing may be short-lived: just 21% of Irish SMEs have invested in their online presence since the Covid-19 crisis, and only 25% sell online
  • International retailers still preferred by Irish consumers for their cheaper products, better product ranges, and superior online services
  • Almost half of SMEs that have invested in their online presence say they are busier than or as busy as before the Covid-19 crisis
  • IE Domain Registry CEO: “Properly equipped with the digital technology and skills required to meet consumer demand, Ireland’s small businesses have a crucial role to play in reigniting this country’s post-Covid-19 economy.”

Over 7 in 10 Irish consumers (74%) say Covid-19 restrictions in physical stores, such as social distancing, queues, and capacity limits, have negatively impacted their decision to shop in them, according to a new research report published today by IE Domain Registry.

“Tipping Point: How e-commerce can reignite Ireland’s post-Covid-19 economy”, published by IE Domain Registry in partnership with Digital Business Ireland, explores consumer and SME responses to the Covid-19 crisis.

While current restrictions are changing consumer behaviour, the report shows that if Covid-19 were controlled and social distancing no longer required, as many as 48% of consumers would continue to do the bulk of their shopping in physical stores.

52% would engage in some form of online shopping. Only 11% would do most of their shopping online, while the remaining 41% would do a combination of both, shopping in-store for necessities but online for other products. It is clear that a “blended” shopping approach is preferred by consumers.

Consumers who said they would mostly shop online believe it to be safer (59%) and more timesaving (56%). Among the group that would prefer to shop mostly in-store, 62% say that physical shops are more convenient, while 55% say they simply want to go outside and be social, indicating the growing psychological toll of Covid-19 restrictions.

Ireland’s online businesses win out against international retailers

According to the Tipping Point report, 95% of Irish consumers shop online at least some of the time, and 75% say they have either spent more online during the Covid-19 crisis or the same as before it. Lockdown seems to have done little to quell consumer demand online.

Historically, the bulk of Ireland’s e-commerce spend has gone abroad to foreign companies. However, since the Covid-19 crisis Irish consumers estimate that they have done most of their online shopping with Irish SMEs (53%) versus international retailers (47%). Those figures, according to the Tipping Point report, were the opposite before the crisis (52% international vs 48% Irish).

What caused the swing?

Among consumers who have done most of their online shopping with Irish SMEs since the Covid-19 crisis, 67% say they have done so out of a sense of solidarity and a need to support Irish businesses. 48% said Irish SMEs are more reliable than international retailers; 41% said they are more trustworthy.

However, among those who have tended to shop online with international retailers during the Covid-19 crisis, cheaper products (71%) and a better range of products (69%) have been major factors influencing their decision. Over a third said international retailers have better online services and storefronts than their Irish counterparts.

However, most Irish SMEs still don’t sell online

Despite the majority of Irish consumers turning to Irish SMEs for online shopping, 79% of small businesses said that they had not invested any money whatsoever in their online services since the Covid-19 crisis. Indeed, only 25% of all SMEs sell online in any capacity.

This suggests that the current swing to online Irish SMEs from international retailers is based mostly on consumer goodwill and national solidarity, and that once Covid-19 is controlled and the economy returns to “normal”, consumers will no longer feel it is necessary to support businesses at home when a better online experience is available elsewhere.

When SMEs were asked why they hadn’t invested in online services since the Covid-19 crisis, 46% said that online simply isn’t a priority for them. 12% had been forced to divert money to wages and bills, while 14% had managed to do most of their business in-store.

It is clear, however, that SMEs that do invest in online services reap rewards. Almost half (46%) of those that have invested since the Covid-19 crisis say they are busier than or as busy as before it. Among those SMEs with an online store, 88% said they had noticed a change in their volume of sales since the Covid-19 crisis. 77% say this has been a positive change.

Commentary and insight

David Curtin, Chief Executive of IE Domain Registry, said: “Sustained online spending has been one of the few good news stories for Ireland’s Covid-19 economy. Our research shows a swing in online retail sales away from international retailers, which have traditionally dominated Ireland’s €16 billion annual ecommerce spend, to Irish SMEs. This is an important milestone.

“Despite the Covid-19 crisis, consumers have continued to spend online. They are now looking closer to home for retailers that they trust and know are reliable. Most significantly, they simply want to support Irish businesses through an immensely challenging period.

“This swing, welcome as it is, is not necessarily a permanent one, and this an important point for business groups and the government to consider as the country begins its economic recovery.

“Once an effective treatment or vaccine is found and Covid-19 is no longer a contributing factor to consumer purchasing decisions, Irish SMEs may gradually lose out on the goodwill that they are currently benefiting from. From a digital perspective, Irish SMEs are still far behind their international peers; as many as 80% have not invested anything at all in their online services since the Covid-19 crisis began, despite lockdown and the closure of physical stores. International retailers are seen as having better online storefronts and services, in addition to cheaper products and better product ranges.

“We need to ensure this new swing to Irish online retail is not short-lived. As we take a backwards step in our fight against Covid-19 and people are encouraged to work from home, reduce contact with others, and refrain from using public transport, having an online presence will be critical to retailers, who are now likely to see a further dip in physical footfall as the new restrictions remain in place until at least 13 September.

“Those SMEs that embrace omni-channel, facilitating both an online and in-store experience, while promoting their trustworthiness and reliability will be able to better compete with international online retailers. “Properly equipped with the digital technology and skills required to meet consumer demand, Ireland’s small businesses have a crucial role to play in reigniting this country’s post-Covid-19 economy.”

Lorraine Higgins, Chief Executive of Digital Business Ireland, said: “Never before has the need for a digital business model been more acute. As Covid-19 engulfs our world, it has brought to the fore the pressing need for an omni-channel, bricks-and-clicks approach to business, a fact that is corroborated by stratospheric online retail sales figures over the past number of months.

“While an integrated, omni-channel business model must become an elevated priority in order to offset the threat of a return to a leak in spend to international businesses, further efforts will have to be made to bridge the digital divide. Personalisation, artificial intelligence, flexible payment options, faster delivery times, and seamless customer journeys will be a key focus for discerning e-tailers, who must seek out opportunities to differentiate themselves in a busy online marketplace.

“On a macro level, the timely delivery of the National Broadband Plan and further takeup of the Digital Trading Online Voucher will help us to become a leading digital economy.”

Notes

The Tipping Point report was commissioned by IE Domain Registry, in partnership with Digital Business Ireland, and carried out by Core Research. The survey sample comprised 1,000 consumers and 500 retail and customer-facing professional services SMEs. Complete survey findings and methodology can be found in the full report, which is available to download from iedr.ie.

Digital Business Ireland partners with Olive Group

Ireland’s dedicated eBusiness representative body, Digital Business Ireland, has today announced that it has joined forces with leading digital platform for online learning and training, Olive Group. Olive Group’s portfolio of online learning tools covers a range of key courses of importance to DBI members which will now be available at a discounted rate. These courses include GDPR and cyber-security compliance, digital marketing, communications and customer service.

Digital Business Ireland (DBI) is the representative body for the Irish digital commerce sector. With over 3,400 businesses in its community it continues to grow its membership footprint across a wide range of online and digital businesses to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business and property. DBI provides a range of services to its membership to include training and events, networking opportunities, general advisory, insights, advocacy and public policy influence all which facilitates digital businesses grow, thrive and achieve their

Olive Group CEO and Founder, Brendan Kavanagh, has vast experience in the retail and IT sectors and founded the company initially with a focus on safety, compliance and induction training. As the business expanded, he introduced new interactive platforms using the latest technologies including virtual reality and artificial intelligence to a wider audience as a unique way of learning via engaging high-end courses and digital content.

The company now offers a range of education products focused on corporations, recruitment agencies, coaches, tutors and training organisations including  elearning and virtual classroom which has proven to improve learning retention. This type of training allows people to learn anytime, anywhere, and from any device.

Commenting on the partnership, Lorraine Higgins, Chief Executive of Digital Business Ireland saidThe business world has faced unprecedented disruption in recent months and many have been forced onto digital platforms to sustain their models. This has demanded major changes to businesses operations but it also brings opportunities for teams to build new skills and capacities. In this context, a partnership with Olive Group made sense to us on a number of levels”.

“Olive Group is a leading provider of a suite of elearning tools in areas of interest to our members. As businesses navigate the new digital landscape it is important they are equipped to deal with the challenges they will face from compliance, marketing and communications perspective. Partnering with Olive Group means our members  and their employees will be ready to meet these challenges and, more crucially, to enhance their impact online.”

Founder and CEO of Olive Group, Brendan Kavanagh said: “We are excited to partner with Digital Business Ireland who we have watched grow from strength to strength. Technology and digital platforms are now playing pivotal role in every aspect of business as companies adapt to the ‘new normal’ of the Covid-19 era. Olive Group will help businesses unlock the full potential of their workforce amid the transformation businesses are undergoing by providing affordable access to our innovative e-learning platform”.

This partnership will help support DBI businesses accelerate their digital transformation by providing them with a timely, cost-efficient and pandemic-proof way of reskilling their employees to meet the demands of the digital economy”.

ENDS

About DBI

Digital Business Ireland (DBI) is the voice of the Irish digital commerce sector. Set up in 2019, DBI counts over 3,400 businesses in its community with Health Stores Ireland, the Association of Fine Jewellers, County Kildare Chamber of Commerce, Women’s Inspire Network and IPAV among its affiliate members. It continues to grow its membership footprint across a wide range of online and digital businesses to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business and property.

DBI provides a range of services to its membership to include training and events, networking opportunities, general advisory, insights, advocacy and public policy influence all which facilitates digital businesses grow, thrive and achieve their ambitions.

About Olive Group

Founded in 2006, Olive Group provides a fully integrated range of workforce development services. Headquartered in Dublin, Ireland, and employing 350 people in 12 countries, Olive Group develops high-end courses and digital content. It has developed its own suite of eLearning platforms using the latest technologies including virtual reality and artificial intelligence. The company transforms businesses and peoples’ lives and is on a mission to make learning universally available by providing the highest quality learning solutions at the lowest cost. Olive Group has trained more than two million people across the world with digital learning content in 27 languages. www.olivegroup.io

Digital Business Ireland partners with IE Domain Registry, home of .ie, to promote the benefits of online

Digital Business Ireland (DBI), the digital and online representative body and IE Domain Registry, the home of .ie today announced they have partnered to promote the benefits of online and e-commerce  to the 3,400 strong business community that make up DBI.

IE Domain Registry is committed to digital advocacy for SMEs through its initiatives and research, such as the SME Digital Health Index which provides key insights into the digital health of SMEs. The company manages .ie, the official country code Top Level Domain (ccTLD) for the island of Ireland, which is the preferred online address for businesses in Ireland.

Speaking about the partnership, Chief Executive of Digital Business Ireland, Lorraine Higgins said “We are delighted to partner with IE Domain Registry especially given the difficult times Irish businesses are currently encountering as many of them pivot to online. We look forward to the new possibilities that the collaboration presents and to working collectively to ensure the prioritisation of digital, online and e-commerce among relevant stakeholders so Irish businesses can benefit from  the exponential growth possibilities that online presents”.

“DBI and IE Domain Registry are aligned and ambitious for the future of online businesses in Ireland and we are excited to bring their insights and research to our community of SMEs”.

David Curtin, CEO of IE Domain Registry said “We are delighted to partner with Digital Business Ireland and play our part in promoting the benefits of digital for Irish business. It is vital that government and policy-makers’ recovery plans include a robust and coherent digital strategy including provision of infrastructure such as national broadband and digital working hubs across the country”.

“Covid-19 resulted in the rapid adoption of online solutions by business owners which demonstrates the creativity and resilience of the sector and an awareness of consumer preferences for digital engagement.  We are pleased to share our insights, ideas and research with the business community and policy makers to help shape the recovery”.

About Digital Business Ireland

Digital Business Ireland (DBI) is the voice of the Irish digital commerce sector. Set up in 2019, DBI has access to over 3,400 businesses and counts Health Stores Ireland, the Association of Fine Jewellers, County Kildare Chamber of Commerce, Women’s Inspire Network, Donegal Women in Business and IPAV among its membership. It continues to grow its membership footprint across a wide range of online and digital businesses to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business and property.

DBI provides a range of services to its membership to include training and events, networking opportunities, general advisory, insights, advocacy and public policy influence all which facilitates digital businesses grow, thrive and achieve their ambitions.

About IE Domain Registry

IE Domain Registry is the national registry for .ie domain names and is responsible for the management and administration of Ireland’s official internet domain, .ie, in the interest of the Irish and global internet communities. It operates the domain name system (DNS) for the .ie namespace, facilitates an independent dispute resolution service, and operates a public WHOIS lookup service for .ie domains.

The company’s mission is to provide unique, identifiably Irish domain names, along with registry and related services, to the local and international internet community.

IE Domain Registry is committed to digital advocacy for the SME community. Through the OPTIMISE Programme and stakeholder engagement initiatives such as Digital Town, the company works with and supports SMEs to improve their online presence and e-commerce capabilities.

IE Domain Registry produces fact-based research for the business community and policymakers, such as the SME Digital Health Index, which provides key insights into the digital health of Irish SMEs.

The company is focused on providing excellence in customer service through its ongoing customer experience (CX) innovation and improvement programmes. Since March 2018, it is easier and faster to register a .ie domain. There are over 280,000 domains in the database.

Based in Dún Laoghaire, Co Dublin, IE Domain Registry employs 22 people.

Digital Business Ireland announces partnership with Cork-based digital infrastructure company

Ireland’s dedicated eBusiness representative body, Digital Business Ireland, has today announced a partnership with Cork-based digital infrastructure company, OpenOut Ltd.

OpenOut provides creative and effective digital solutions to connectivity problems experienced by individuals and businesses in areas traditionally difficult to reach through the main broadband providers.

Lorraine Higgins, Chief Executive of Digital Business Ireland said “We are delighted to team up with OpenOut to help rural businesses who are finding it difficult to avail of all the possibilities online presents because of the lack of effective connectivity in some areas. We are all aware of the many challenges faced in bridging the digital divide between urban and rural Ireland. If nothing else, the current COVID-19 crisis has taught us that digital infrastructure, in our businesses, educational settings and at home must be robust enough to meet the challenges of the future. We look forward to working with OpenOut to achieve this and to ensure that each and every business has the capacity to fully realise their digital potential.”

CEO of OpenOut, Peter Walsh saidThe absence of reliable connectivity can cause rural businesses to be hesitant in adopting new technologies. OpenOut is committed to helping rural businesses overcome the digital hurdles placed in their way, to grow, thrive and encourage people to work and live in rural areas.”

“In order to do this effectively, we provide homes and businesses with workable solutions such as mobile Signal Boosters to improve cellular coverage in premises, mobile broadband for those who do not have access to traditional broadband, provision of WiFi Hot-Spots in public areas such as tourist attractions, town centres and shopping malls. With many businesses embracing online to offset the worst of the recent pandemic we are glad to help provide digital equality.”

ENDS

About DBI

Digital Business Ireland (DBI) is the voice of the Irish digital commerce sector.

Set up in 2019, DBI is a not-for-profit representative body that is made up of 3,400 digital businesses across a range of sectors to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business and property. Our network of affiliate members include Health Stores Ireland, the Association of Fine Jewellers, Donegal Women in Business Network, County Kildare Chamber of Commerce, Women’s Inspire Network, the Institute of Professional Auctioneers and Valuers and Digital HQ, Dún Laoghaire.

DBI is proud to offer cutting-edge training, insights and events to those that form part of our network. Businesses are guaranteed complimentary advisory services, insights, advocacy and public policy influence at National and European level – all of which helps businesses to thrive and achieve their digital ambitions. We also partner with companies that are aligned to the core interests of the organisation and demonstrate a value-proposition to the membership. 

About OpenOut

OpenOut Ltd. was founded with the vision to innovate out of the box solutions to improve connectivity issues in rural Ireland ranging from poor cellular coverage to unavailability of broadband connections as well as modernizing digital landscape by enabling businesses to adopt new technologies ranging from basic online presence to fully fledged eCommerce. Openout Ltd is a sister company of CosakUK which has 25 years experience in the IT and Telecommunications Industry.

www.openout.ie  

Digital Business Ireland announces partnership with Grouper Technology

Ireland’s dedicated eBusiness representative body, Digital Business Ireland, has today announced that it has joined forces with leading governance, risk, compliance and SaaS advisory company, Grouper Technology.

The partnership will aim to assist DBI businesses with their governance, risk, compliance and SaaS requirements as they work to adapt their current work systems and enhance their digital capacity.

Grouper Technology CEO, Mojtaba Akbari, has vast experience in transcending and dismantling technology silos, improving process, and operations integration and improving efficiency in business. He is an adviser on digital governance, risk and compliance portfolios across a multiple of organisations to include Aer Lingus.

Commenting on the partnership, Lorraine Higgins, Chief Executive of Digital Business Ireland said “The business world endured an unprecedented level of disruption in recent times and many have been forced to adapt and change their processes and pivot to digital to sustain their models. This brings new risks and opportunities, and so, this partnership made sense to us on a number of levels. Grouper is a leading advisory company in the governance, risk and compliance space and as businesses navigate the new digital landscape it is important they are equipped to deal with what lies ahead. Partnering with Grouper Technology means our members will be ready to meet these challenges and, more crucially, to offset them.”

Mojtaba Akbari, Founder and CEO of Grouper Technology said “We are delighted to partner with Digital Business Ireland who we have watched grow substantially in recent months. With the advent of Covid-19, technology and digital platforms are now playing an increasingly critical role in every aspect of businesses. Grouper Technology will help businesses unlock the full potential of the significant transformation businesses are currently undergoing while offering affordable solutions thereby ensuring secure platforms, efficient remote collaboration and integrated business organisational and development tools”.

This partnership will help support DBI businesses accelerate their digital transformations by bringing together crucial insights in areas such as eCommerce software, digital business strategy, online product ideation, online collaboration operating models and organisational change management”.

ENDS

About DBI

Digital Business Ireland (DBI) is the voice of the Irish digital commerce sector. Set up in 2019, DBI counts over 3,200 businesses in its community with Health Stores Ireland, the Association of Fine Jewellers, County Kildare Chamber of Commerce, Women’s Inspire Network and IPAV among its affiliate members. It continues to grow its membership footprint across a wide range of online and digital businesses to include technology, retail, hospitality, professional services, travel, transport, education, leisure, agri-business and property.

DBI provides a range of services to its membership to include training and events, networking opportunities, general advisory, insights, advocacy and public policy influence all which facilitates digital businesses grow, thrive and achieve their ambitions.

About  Grouper

Grouper  helps corporations create innovative management systems, tools and technologies that empower quality assurance particularly relating to governance, risk, and compliance. The firm has partnered with some leading companies to help their digital transformation journey by providing them with best in class technology services and industry-leading solutions including ERP and HRIS platforms.

Grouper’s solutions are conducted through deep industry research as well as design and implementation of pilot cloud-based environments hosted in some of the safest Clouds available. In 2017, Grouper partnered with Bitrix24, one of the largest ERP platforms and has since been implementing the solution to its clients. Today, Grouper is the Gold Partner for Bitrix24 and the only European Partner for BambooHR’s HRM platform and offers two primary pillars of “Specialized Application Solutions” and “IT Advisory Services” with four key advisory services aligned to industry best practices:

  •  Human Resource Management System SaaS Implementation ( HCM / HRIS)  Enterprise Resource Planning ( ERP) Implementation
  • Portfolio, Programme and Project Assurance
  • Information Technology Service Management
  • Change Management, Process Improvement and Transformation
  • Audit, Training and Implementation of various Management systems (Cyber Resilience, Enterprise Architecture, Business Continuity and Data Protection)  

 More information can be found on: www.bamboohr.ie and www.bitrix24.ie and www.grouper.ie.

Digital activity soared over April – DBI & Hikari

Retail traffic up 60%, 30% increase in .ie domain registrations 

Digital Business Ireland (DBI), the representative body for online businesses and Hikari, a data solutions and business insights company, today said that digital activity has continued to soar over Covid-19. The companies were reacting to the April 2020 statistics collated right across a number of online operators for their Digital Data Hub.  

The Digital Data Hub is designed for CEOs and business development strategists who can access important business insights ranging from the number of new websites registered to the increase of traffic on social media sites and the most popular items being bought online. The Hub allows businesses map the important changes the virus is affecting on businesses with the data results being refreshed weekly.   

DBI and Hikari have collated the information from a range of sources to include the CSO, the Department of Employment Affairs & Social Protection, Core Optimisation, Wolfgang Digital, IEDR, KBC Bank, the ESRI and Sky Media. 

The Digital Data Hub can be accessed by clicking on www.digitalbusinessireland.ie/digital-data-hub 

Founder of Digital Business Ireland, Lorraine Higgins said “April has seen a succession of positive data regarding online and digital activity with a stand-out statistic emerging in the form of the increase in domain registrations which hit 30% over that month.  The move to an online platform over this period can be best understood when you look at the steady increase of online retail traffic which has increased by 60%.”  

“Having a holistic view of all the online data available is helpful for business owners, analysts and strategists who will find it useful to make informed decisions and help them pivot their company to where their market is”. 

Commenting on the April statistics, Eamon Moore, CEO of Hikari said “There is a lot of positivity to take from the latest figures in the Digital Data Hub. With consumer sentiment on the rise and significant increases in online and digital activity, businesses are now presented with an opportunity to rethink how they interact, communicate and service their customers as well as how they propose to connect with new ones. It is great to see businesses demonstrating agility and embracing digital technologies which is evidenced by the increases in domain registrations and online revenues.”